- Market Research & Competitor Analysis
- Context Strategy And Optimization
- User Engagement
- User Involvement
- Lead Generation
Social media marketing (SMM) is the use of social media platforms to connect with your audience to build your brand, increase sales, and drive website traffic. This involves publishing great content on your social media profiles, listening to and engaging your followers, analyzing your results, and running social media advertisements.
The major social media platforms (at the moment) are Facebook, Instagram, Twitter, LinkedIn, Pinterest, and YouTube